We were tasked to launch this brand-new series from BBC Studios Natural History Unit, following African Big Cats through day and night using infra-red cameras. Using ‘night vision’ as our inspiration we created a striking and contemporary image that that stood out against similar titles in the market, and appeal to a wider audience craving drama.
On air we created 1 x 30” promo for BBC Two and global audiences including BBC America and PBS. On social we created key art and vertical trails from our cleared global clips on Tik Tok, YouTube and Instagram.
Producer: Fiona Hardman
Lead Creative & Editor : Ben Knapp
Designer: Fahran Younas
Creative Director: Sarah Gerona
Lead Creative & Editor : Ben Knapp
Designer: Fahran Younas
Creative Director: Sarah Gerona
Key Art Iconic
1 x 30" PROMO